Posted by Tom Barry on


Louie Simmons

Founder and Owner of Westside Barbell™

Louie Simmons is a world renowned Strength/Special Strengths coach and the founder of Westside Barbell. He is in the gym every day watching and analyzing all athletic training from all his powerlifters to track and field. Westside Barbell is a living laboratory for louie where he can under go constant athletic experiments in order to push the boundaries of what is possible.  

He also has 24 athletes who deadlift over 800 pounds and 3 who deadlift over 900lbs. 15 members who have a total lifting record over 2500 pounds and 7 over 2600 pound total. Westside Barbell is the only gym in the world to have 2 over 2700 pound totals, plus 5 over 2800 pounds and 1 who has the biggest total of all time with 3005lbs.

He has also had an athlete produce a box jump of 63.5 inches which is still the current Westside Barbell gym record. All of these athletes train within Westside Barbell.

Louie has published over 300 training articles, authored 3 books and produced 10 highly respected training videos. Louie Simmons is also the inventor of the Reverse Hyper® machine, Inverse Curl machine, Hip/Quad machine, Static/Dynamic developer and the Virtual Force Swing.

He has been a strength consultant for the Cleveland Browns, Green Bay Packers, Seattle Seahawks, and numerous college football teams. Louie has worked closely with Kent Johnson, Johnny Parker and Buddy Morris and a host of other professional and top level strength coaches. Additionally, he has trained 2 Olympic gold medal sprinters, Butch Reynolds and Moe Robinson, both 400 meter sprinters.


Tom Barry

General Manager and Louie's right hand man.

Tom Barry was born and bred in Kilkenny, Ireland, where he obtained his degree in Exercise and Health Studies from Waterford Institute of Technology. Over 6 years ago, Tom had the opportunity to study under Louie. A two month internship turned into a full time position at Westside Barbell HQ, where he has now acquired the esteemed position of General Manager for Louie's business.

Since Westside Barbell's partnership with manufacturing giant, Dynamic Fitness and Strength, Tom acts as the liaison between both companies and works closely with all at Dynamic to ensure that no quality or information is lost from Louie's patented equipment and education. 

Tom is still heavily immersed in his special strength mentorship under Louie Simmons and takes an active role in coaching all combat sports athletes that train at Westside Barbell in addition to aiding Louie with his athletes and their training. 


Elliot Baum

Operations Manager 

Elliot is our Operations Manager and hails all the way from Oregon. Elliot has been a huge asset to our team and makes sure that our business is running optimally and that our customers needs are adhered to. 

In addition to working at Westside HQ Elliot is a member of the renowned "Westside Barbell Evening Crew" and is an active powerlifting athlete for Westside with a speciality in bench pressing. 

Aj Dobson

Customer Care and Online Sales Support 

Bio Coming Soon

 Meet The Westside Sales Team

Jason Gus

National Sales Manager and Equipment Support 

Jason attended one of Louie's seminars back when it was held inside the gym at Westside Barbell, the attendance of this course also marked the beginning of the end for him, as he pretty much hasn't left Westside and now works here full time.
After serving just over 5 years in the US Marine Corps Jason came home and opened a small affiliate gym in Northern Indiana while working with the local Sheriff's Department. Once he began his pursuit of knowledge in the Westside Methodology the nature of the gym changed, and he now runs one of the very few Westside Barbell Certified Gyms in the world (Applied Strength & Conditioning)
With nearly a decade in the training world in various capacities ranging from helping younger Marines perform more pull ups in a PFT, to owning a gym, and training athletes Jason has proven to be an integral part of the continuing evolution of Westside Barbell, and brings a very unique a thorough approach to teaching our customers and coaches on proper equipment use.

Rob Golabek

Regional Sales Manager and Special Strengths Training Support 

Rob joins the Westside Barbell team after an impressive career as a Track & Field athlete.  While attending the University at Buffalo, Rob was a four time Division One All American and a 2012 Olympic Trials Finalist in Shot Put.  After graduating college Rob moved to Columbus to work under Louie and earn his spot training with the “Morning Crew”.  During Rob’s time at Westside he earned his Personal Training / Coaching Certification, along with the prestigious Westside Special Strength Certification. 
Rob is currently a Division One Track and Field Coach and a physical preparation consultant for several NFL athletes.  Using the Westside principles, Rob has trained and developed numerous athletes who have had tremendous success in every level of athletics, ranging from youth sports to international competitions.  Rob routinely visits Westside to continue his own education and training. 

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    Stephanie on
  • got your iconic reverse hyper a few weeks ago.
    I’ve been admiring the machine since i saw first ads in magazine close to 20 yrs ago.
    I’m loving it. 3-4 sets after DL/Squats and my low back feels fine. 2 friends with bad backs surgery/sciatica have started coming over and report improved mobility and reduced pain. Keep up the great work. U R the best,

    Some garage Greco on
  • Louie,

    I’m a 20 year veteran powerlifter. UASPL, IPF, USPA, IPL competition lifter. Today I hit a lifetime PR deadlift:500lb/single ply/158lb bodyweight/66 years old. I’ve followed Westside for many years and owe a great debt to you for your incredible knowledge and shared passion for the great sport of powerlifting.

    Thanks for everything you do for us,
    Mark C.

    Mark C. on
  • Hi,I stay in tx at the moment, I have questions. Can anyone join your gym?what’s the cost and how much is it for training? I want to know is it possible to bench ,deadlift and squat 500 on all by the summer,bench 315,squat 315,deadlift 315, .Trying to get strong but I need help.please help me.320-428-1061

    William Seals on
  • Hey guys,
    i have listened to all your podcasts & I have your jumping and Book of Methods. Im 38 years old and have tried every method and found that my body responds best to the westside method. I have been training and studying the westside method for since 2013. Yet I have only recently in the last 9 months been able to fully dedicate myself to these methods. In introducing the westside method Louie talks about the journey to fixing his back is where he discovered the westside method in each podcast. I know Louie has mentioned from time to time in a quick FAQ about how to rehabilitate low back weakness. However, I would ask if Louie could dedicate an entire podcast to explain in detail about how to slowly build your back from the beginning using the westside method.

    I recently had a tweek in my low back near the syaitic while using a band setup in the front of the squat rack at about 80lb tension + 125lb tension in neutral position, plus 225, 245, 295 bar weight for a 3 week variation. which matches 75%, 80% and 85%. I guess I found out that my lower back was too weak for this. It was severe enough that I could not finish my last workout. I checked out my back with a sports trainer and im ok, my low back near the syiatic was slipping out of place. They adjusted my back, checked it again and everything moved correctly. However, I worry that my desk job is not helping my back staying in place and I sometimes have that sharp pain when moving but I can deadlift 225 for sets of 3 with no movement problems. It actually feels better afterwards. but i am not sure how to go about putting the bar on my back again, sets, reps, intensity. my previous back squat max effort day was 585.
    I had purchased a reverse hyper from louie back in August and had been doing 4 sets of 30 with 300lbs twice a week to meet that volume requirement needed to maintain and increase my squat. This was explained in a podcast when explaining how to use the reverse hyper. I also push a 600lb wheelbarrel twice a week for added GPP. After reading a suggested book “underground secrets to faster running” by bobby ross, its looks as though by training 4×30×300, I may have been training to wrong muscle fibers. 4×30 might be training Type 1 fibers for hypertrophy instead of type 2 for hypertophy and strength.
    This bring me back to my original request. I wonder if Louie could dedicate a podcast to “rebuilding” the lower back, from the ground up. Sharing with greater detail how he did/would rebuild a powerlifter returning from a low back injury to squat heavy again. My greatest concern is while finding a new, lower, 1rm, then tweeking my back and maybe hurting it worse than I originally did. Or not being aggressive enough by taking my max and starting with ~45% and treating this as my new max to not re-injur my back, but then wasting time and not actually doing anything to help the situation.
    My Best

    Manny Rodriguez on

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